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This helps create a cohesive aesthetic for your business account and makes it easier for people to identify your brand. Your Instagram highlight icons should fit into your feed aesthetic and color palette and have a similar look and feel. What sets your business apart from the rest? Your Instagram story highlight covers should communicate what makes you unique, whether that’s your amazing products, exceptional customer service or something else entirely. Bright colors, interesting fonts and compelling photos are all excellent options (examples below!) 3. Since your Instagram highlight cover is essentially an advertisement for your highlight, you want to use visuals that will grab attention. That means no busy patterns or overly complicated designs. You want your cover to be eye-catching and easy to understand at a glance. When it comes to Instagram highlight covers, less is definitely more. We’ve got you covered! Quick Tips for Creating Captivating Instagram Highlight Covers 1. Even if you’re a graphic design newbie, don’t stress. This means potential customers can learn more about your business at any time, even if they don’t follow you.īelow, we’ll share our favorite Instagram highlight cover ideas, and review the best tips and tricks for creating highlight covers that will elevate your Instagram feed. Unlike Instagram stories which disappear after 24 hours, your highlights remain on your profile permanently. Trust us: Instagram Highlights are a feature that should not be overlooked. By using Instagram highlights, you can give followers a better understanding of what you do and what you stand for and keep your Instagram profile feeling fresh and up-to-date. They can even be used to highlight special offers or promotions, converting your followers into loyal customers. Saving your Insta stories to a highlight with an aesthetic cover gives you the opportunity to showcase your top-performing content, FAQs, customer reviews, team updates, and more. Instagram highlight covers make the most out of your Instagram account by making it engaging and visually appealing. When it comes to Instagram, it’s the small details that separate the rookies from the true social media pros. But did you know that Instagram highlight reels are an excellent way to showcase your business? Your Insta feed and profile are often your first impression with potential customers on Instagram, so nailing the first impression is key. It’s 2022, so it probably isn’t news to you that social media is a powerful tool for connecting with new customers and growing your brand.